Concrete use cases to personalize the customer experience and transform the organization thanks to data
THE CHALLENGE
How can we improve and personalize the Dior customer experience using data and artificial intelligence while respecting its culture of excellence?
our approach
Mobilize all expertise around sprints that rapidly generate test actions and results, to learn and industrialize rapidly.
Our secret
Co-locate all talents within a single project platform
Help teams anticipate technical constraints and overcome them through agility training
Encourage teams with proof of success through a test & learn approach
The result
Use cases
Delivered and tested under real-life conditions in just a few weeks
Stores
Mobilized for test campaigns
million euros
Gains following deployment of these use cases
They say it better than we do
Haigo has been indispensable for us as we work through growing pains and push for transformation while maintaining continuity.
Ian Rodgers
LVMH Group CDO
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