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Helping Lumm stand out in the hyper-competitive mental health sector.

Customer

Lumm

creation date

2022

Expertise

Product Design

How might we help human resources departments take care of their employees' mental health with a high value-added digital solution?

By rethinking a brand and creating a warm, caring experience, we can help all employees who are under stress or feeling a little under the weather!

Visit the website

The Haigo twist

Understand the sources of stress and the real-life experiences of employees to highlight the key functionalities of the solution.

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Our secret 

01

Lay the foundations of the brand and experience in 7 1-week sprints.

02

Work on content as well as form with UX Writing.

03

Test with real prospects, to feed the CRM under construction.

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The result

7
1
5

Weeks

Stand at Vivatech

Prospects met

To reinvent the brand and embody it in a consistent experience, from prospecting email to employee use.

The 2 founders and their rebranded project were selected by LVMH and their Innovation Award.

Who were able to project themselves in a complete demo and feel that they would be listened to in the evolution of the product.

They say it better than we do

"

From the outset of the project, we found a team who understood our needs at our very specific stage of development. Despite the evolution of our needs, the team remained very attentive. The back-and-forth discussions to frame the mission were conclusive. A very available and caring team.

Alexis Barthelemy

Founder

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